MarCom/PR Manager

Company Description

Job Description

• Assess the Group Corporate Brand identity and suggest a strategic action plan, revamping if necessary.
• As Telecel is in expansion mode and is continuously adding new operations and entities across Africa, the Marcomm Manager should develop, implement, and execute a comprehensive strategy and action plan for rebranding of different companies.
• Build, plan, implement, manage, and execute the overall PR, communication, and digital marketing strategy of the Company and its entities.
• Manage, oversee, and monitor different digital marketing channels to properly report on their status and develop relevant content to maintain a solid presence.
• Coordinate with the media agencies appointed/to be appointed by the Company to implement properly the plans and objectives set.
• Coordinate and follow up with the Company-appointed media and production agencies to ensure wide coverage in tier one and other relevant premium publications, magazines, newspapers, etc.
• Research competition, and advertising trends, investigate benchmarks and provide suggestions for improvement.
• Promote/attend/participate in special events and functions; promote and report on corporate milestones and activities.
• Any other item deemed necessary by the board of directors, executives, and Group CEO.

Job Qualifications

• Bachelor’s degree in marketing, Digital technologies, or a similar relevant field.
• 10+ years of related experience required in developing and implementing digital marketing strategies.
• In-depth knowledge of different digital marketing channels.
• Good knowledge and experience with online marketing tools and best practices.
• Two years of hands-on experience with SEO, Google Analytics, and CRM software.
• Basic knowledge of web design procedures.
• Sense of ownership and pride in your performance and its impact on Telecel Group’s success.
• Critical thinking and problem-solving skills.
• Team player.
• Good time-management skills.
• Great interpersonal and communication skills.
• English and French are a must.